Transworld SNOWboarding recently added a girls specific site and since the launch the site has seen 15,000 views and continues to grow. All the content on the site will first past through the Transworld snow site, so that its available to the whole TW audience, but will stay and live on the girls specific site.
“Our main challenge was to find a way to create a place for women to go and find everything specific to them – contests, camps, products – yet, not take women’s snowboarding out of the greater spotlight,” said Annie Fast, Editor in Chief of TransWorld SNOWboarding. “With , we’ve accomplished just that – it’s one stop access to everything that has anything to do with women in snowboarding.”
This site will be a great spotlight for Women in Snowboarding and it’s only going to re-emphasize and highlight the progression of women in Action Sports.