Common Threadz a 501(c)(3) nonprofit, has partnered with Action Profiles to create the Design For Good campaign to benefit orphans and vulnerable children in South Africa. Action Profiles will be hosting a design contest with its action sports community to create a new shirt design for Common Threadz’s line of stylish, eco-friendly apparel. The theme of the contest is “hope”. Common Threadz will sell the winning designs, with 100% of funds raised going to the orphans; no funds will be diverted for administration.
“Common Threadz is one of those rare non-profits that is extremely effective in their mission while staying relevant to youth culture,” explains AP Co-Owner Jesse DenHerder. “Action sports athletes are creative by nature and ActionProfiles is a perfect venue to harness it.” Zac Folk, founder of CommonThreadz added, “It’s great to be working with Action Profiles on this project and to witness how the nonprofit and private sector can work together in a win-win fashion. We’re excited to see the designs and hope to make this an annual contest.” AP has also put together an elite team of judges who will be announcing the winning design including:
Monica Staniec – Board member of WIAS (Women in Action Sports) and VP of Marketing at iMa, a marketing and PR agency that targets the actions sports, art, music and fashion markets. Monica is also an active Snowboarder and enjoys surfing.
Luiz Calado – Photographer, writer and award winning editor, Luiz’s work has been published in many US and Brazilian publications including Thrasher, Tribo, SKT, Veja, and Yeah! Magazine. With degrees in Communications and Photojournalism, Luiz blends insight and ingenuity in his reporting, while remaining true to his skateboarding roots.
Wendy Burkman – Co-Founder/producer of the Wanda Show and media personality for ActionProfiles.com. Wendy is also a talented singer/songwriter and model.
The Design For Good T-shirt design competition kicks off on Nov. 1st. Submissions are welcome from November through December 23, 2009 and we encourage artists from all over the world to submit their entries. The winner will receive national exposure as an artist/humanitarian, and a generous prize package from our sponsors, including watches, headphones, apparel and much more. Presentations to the winner and commercialization of the T-shirt designs will take place in January. For more info go to: http://www.actionprofiles.com/designforgood or http://www.commonthreadz.org
About Common Threadz:
Common Threadz is a 501(c)(3) nonprofit that is working to build and fund sustainable projects that help save orphans and vulnerable children living in extreme poverty in Africa and other developing nations. They employ a holistic approach to their programs that aid the children and their caretakers, with an emphasis on education as the building block for sustainable change and the key to breaking the cycle of poverty.
About Action Profiles:
ActionProfiles.com is a leading online Action Sports network for riders, quality brands, and worthy causes. Communities include Skateboarding, Snowboarding, Surfing, Wakeboarding, Mountain Biking, BMX, Motorcross, Skiing, Kiteboarding, as well as a new Filmer and Photographer network. AP merges cutting edge social media with on site event marketing to create an environment that effectively engages both consumer and brand. AP is owned and operated by riders with award winning talent and proven business chops.
Jesse Den Herder
Co-Owner | CCO
PH: +1 231.590.3583
FX: +1 928.441.3583